Research - Target Audience

Research - Focus Groups

To research further into my target audience, I used a focus group of mixed ages and genders and I described what our documentary planned to feature and asked them if they would be interested in watching it. I have made this chart below to present these results. This has allowed me to spot trends and identify my target audience easier. You can clearly see form the chart that the there is a trend within the female audience, at all ages females were more popular than males which means that we would need to ensure that our documentary would meet the demands and expectations of females because they would make up over half of our audience.  It is also noticeable that there are two key age groups that have an interest in the documentary; these are as expected, teens and 25 – 50s. The reason behind these two age groups standing out from the rest is that the teens are students themselves and the 25-50s are the parents of students at schools, This means that these two age groups have interest towards the documentary topic as it could concern them.

Research - Codes and Conventions (Main Task)

Big brother from Mitchell Hinchley

Research - Codes and Conventions (Main Task)

Cops from Mitchell Hinchley

Research - Codes and Conventions (Main Task)

Educating essex and educating yorkshire from Mitchell Hinchley